König Neurath office chair

König Neurath got support from RenderThat for product digitization and 3D visualization for product images, such as cutouts. The allocation of the different materials, such as upholstery, screws or rollers, had to be reproduced virtually in a deceptively real way. When producing the grey-brown office chair, RenderThat also had to represent the various uses (functions) of the office chair and comply exactly with King Neurath's corporate visual guidelines (e.g. the chair castors had to point in the same direction).